---
title: Service Design Blog - Xperience Design | Mateo Rodríguez Arias
description: Soy el director de investigación de Xperience. Cuento con 10 años de experiencia en las áreas de Investigación, Marca, Tendencias y Diseño de Servicios. Soy Docente de Posgrados de la Colegiatura Colombiana. Estudié diseño gráfico en la Colegiatura Colombiana y cuento con una especialización en intervención creativa de la misma universidad. Tengo una maestría en filosofía de la Universidad de Navarra, y otra en comunicación digital. Tengo estudios en ilustración avanzada, antropología, tradeshow y mercadeo.
---

# Ambidextrous Service Design Blog

[![Soporte y servicio en goole](https://www.xperiencedesign.co/hubfs/Xperience/Blog/soporte-google.jpg) ](https://www.xperiencedesign.co/en/blog/why-is-google-support-and-service-so-good)

## [Why is Google's support and service so good?](https://www.xperiencedesign.co/en/blog/why-is-google-support-and-service-so-good)

[Canales digitales](https://www.xperiencedesign.co/en/blog/tag/canales-digitales) [UX](https://www.xperiencedesign.co/en/blog/tag/ux) [Servicio al cliente](https://www.xperiencedesign.co/en/blog/tag/servicio-al-cliente)

With its hundreds of millions of users around the world, Google has always avoided letting its...

[![diseño de chatbot para whatsapp](https://www.xperiencedesign.co/hubfs/Xperience/Blog/chatbot-whatsapp.jpg) ](https://www.xperiencedesign.co/en/blog/chatbot-for-whatsapp-successful)

## [Success story: we redesigned a chatbot for Whatsapp in the pandemic.](https://www.xperiencedesign.co/en/blog/chatbot-for-whatsapp-successful)

[Canales digitales](https://www.xperiencedesign.co/en/blog/tag/canales-digitales) [UX](https://www.xperiencedesign.co/en/blog/tag/ux) [Servicio al cliente](https://www.xperiencedesign.co/en/blog/tag/servicio-al-cliente) [Chatbot para empresas](https://www.xperiencedesign.co/en/blog/tag/chatbot-para-empresas)

What was the company's problem?

[![cuando falla la data science](https://www.xperiencedesign.co/hubfs/Xperience/Blog/Data-science.jpg) ](https://www.xperiencedesign.co/en/blog/when-data-science-fails)

## [When data science fails](https://www.xperiencedesign.co/en/blog/when-data-science-fails)

[Tecnicas de diseno](https://www.xperiencedesign.co/en/blog/tag/tecnicas-de-diseno) [ux writing](https://www.xperiencedesign.co/en/blog/tag/ux-writing)

The pandemic that Google failed to predict

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