Our beginnings

As a company focused on customer experiences and the adoption of human-centered design methodology.

This led us to create our own design and research areas. This is how we became a regional benchmark in digital and service design, thanks to our work with large companies such as Bancolombia, Sura, Éxito and EAFIT.

Without abandoning measurement, in the following years we became an agency of expanded design of services, channels and experiences, always with a digital emphasis. In addition, through co-creation we began to guide teams in organizations to become more innovative.

A new approach

We opened the research area, with an ethnographic and qualitative paradigm.

And in 2017 we went fully into UX and UI testing and assurance.

We made a merger

We became part of Todo1 (nowadays Iuvity), with the purpose of humanising the digital relationship between people and their financial world. Todo1 is a leading company in the creation, implementation and operation of omnichannel digital solutions, for companies in the financial sector and the FINTECH business ecosystem.

During these years we became a regional benchmark in digital design and services, thanks to our work with large companies.

In the last years

We have taken another step: into digital services and service operations.

Thus we have touched the tips of the relationship of companies with their customers, to ensure that they fulfill their promise of value.